In 10 seconds, someone could send a tweet, check their watch or buy a pack of gum; but The Yeti Boyz are using that time to make it big.
Tavan Hanley, Chaz Fisher and Corey Scherer compose their hip-hop dance group, The Yeti Boyz, to broadcast their performances through an app called Yeti, an anonymous picture- and video-sharing service for college campuses. The videos the group posts last up to 10 seconds, and are then gone for good — similar to the Snapchat app.
“No one’s taking advantage of Yeti like we are,” said Hanley, a 21-year-old acting major at Valencia College. “There’re 60,000 students at [UCF], and people will respond to a video we post a minute later. Our videos reach an audience so fast.”
The Yeti Boyz formed when Hanley and Fisher recognized Scherer from videos on the Vine app while waiting in line for the bathroom at Knight Library, a college bar near UCF. The night ended with the trio doing the “Nae-Nae” dance at the bar, and they realized they had the ability to form a dance group.
With all three having performance backgrounds, The Yeti Boyz have experience with entertaining a crowd.
While Hanley has performed as rapper TO$HA at shows since his sophomore year of high school, Scherer contributes to the talented group as a professional choreographer. Fisher credits his success growing up to taking after his father, a music producer.
“Growing up in a music studio, I remember learning rhythm by watching everyone dance and sing,” said Fisher, a 21-year-old integrated business major at UCF. “Now when we’re performing, I know how to accentuate my body’s movements to make it look better. You end up having an ear for how to work with music for when you dance.”
The trio started posting freestyle dance and comedy videos in June 2015 and have gained a sizeable following since then. Their posts reach up to 1,000 or more up-votes, often putting them on Yeti’s Featured Video list, which allows viewers to see the videos for longer amounts of time.
The Yeti Boyz have made it a priority to show their UCF pride by filming on campus in places such as Memory Mall and the CFE Arena.
“The only reason we even got big is because of this school,” Hanley said. “UCF is our platform. We want everyone to know we’re from UCF when we perform.”
Brandon Nash, a fan of The Yeti Boyz, said he has enjoyed watching the group progress.
“They’re cool, funny guys that can dance and were posting stuff before Yeti was even a popular thing on campus,” Nash, 21, said. “They’re definitely more serious now that they’re trying to really go somewhere with it.”
The group has recently pivoted toward performing live to increase their awareness among students.
“We want to get out there and show people we aren’t just on the app,” Fisher said.
They had the chance to prove their skills when the Knight Library disc jockey needed a group to open for rapper Waka Flocka Flame at The Venue at UCF.
“When we’re filming Yeti videos, we’re just having fun. But those are just 10 seconds, and this was a 10 minute performance. We had to put a ton of stuff together,” Scherer said.
As for what’s next, The Yeti Boyz have big plans, from opening up for new shows to getting going on college tours in December.
The group attributes their success to one simple thing: honesty.
“We started doing this for fun; I always knew we had potential,” Hanley said. “We’re entertaining people without having to be anything but ourselves.”